In 2025, tourist hotel transaction volume in Seoul, Busan, and Jeju totaled approximately KRW 1.8 trillion, down by about KRW 450 billion year-on-year. Despite strong investor interest in hotel assets, overall transaction volume remained moderate.
Transaction activity was heavily concentrated in Seoul, while volumes in Busan and Jeju were similar to or lower than the previous year.
In Seoul, transactions were primarily focused on three- and four-star tourist hotels, including Four Points by Sheraton Josun Seoul Station, Shilla Stay Mapo, and Courtyard Marriott Seoul Namdaemun. Unlike past years when five-star hotels dominated deal value, the 2025 market was characterized by multiple mid-scale transactions collectively forming overall volume.
목차
Part1. Market Overview
Part2. Domestic Hotel Overview
Part3. Hotel Transaction Market
Part4. Hotel Supply Market
Part5. Hotel Demand
Part6. Hotel Trend in 2025
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In 2025, tourist hotel transaction volume in Seoul, Busan, and Jeju totaled approximately KRW 1.8 trillion, down by about KRW 450 billion year-on-year. Despite strong investor interest in hotel assets, overall transaction volume remained moderate.
Transaction activity was heavily concentrated in Seoul, while volumes in Busan and Jeju were similar to or lower than the previous year.
In Seoul, transactions were primarily focused on three- and four-star tourist hotels, including Four Points by Sheraton Josun Seoul Station, Shilla Stay Mapo, and Courtyard Marriott Seoul Namdaemun. Unlike past years when five-star hotels dominated deal value, the 2025 market was characterized by multiple mid-scale transactions collectively forming overall volume.
목차
Part1. Market Overview
Part2. Domestic Hotel Overview
Part3. Hotel Transaction Market
Part4. Hotel Supply Market
Part5. Hotel Demand
Part6. Hotel Trend in 2025